Abstract:
The purpose of this study was to establish the influence of liquidity on the financial performance of agricultural firms listed at the Nairobi Securities Exchange. The research design adopted was descriptive and causal (explanatory). A census approach was adopted and all the seven listed agricultural companies were taken as the population. The respondents’ sample was from finance departments at all levels and 220 questionnaires were administered. Primary data was collected using questionnaires while the secondary data was collected using data collection sheets from the firms as well as from the Nairobi Securities Exchange and CMA records. The particular inferential statistic was regression and correlation analysis. Panel data methodology was employed using a multivariate regression model to test the hypotheses and link the variables. The study found out that liquidity has a positive influence on return on assets (ROA). In addition, the findings revealed that liquidity has a positive influence on return on equity (ROE). Further the results indicated that liquidity has a positive influence on earnings per share (EPS). The influence of liquidity on EPS is not statistically significant. The study recommends that financial managers should ensure that there is no mismatch between the current assets and current liability. If this happens, the mismatch will affect the firm’s profitability.