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Significance of Mission Statement, SWOT Analysis and Leadership as Tools for Effective Performance In The Case Of Children’s Homes In Nairobi

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dc.contributor.author Wanja, Wairimu
dc.date.accessioned 2018-02-08T06:45:10Z
dc.date.available 2018-02-08T06:45:10Z
dc.date.issued 2017
dc.identifier.uri http://erepo.usiu.ac.ke/11732/3558
dc.description A Research Project Submitted to the Chandaria School of Business in Partial Fulfillment of the Requirement for the Degree of Masters in Business Administration (MBA) en_US
dc.description.abstract The purpose of this study was to research on the significance of Mission Statement, SWOT Analysis and Leadership, as tools for effective performance in the case of children’s homes in Nairobi, Kenya. The study focused on testing three research questions, specifically targeting these homes. The three research questions were: first, how does specifying a mission statement affect the performance of a children’s home; secondly, how does having a SWOT analysis affect the performance of children’s homes and lastly, how the leaders’ role in strategy implementation affect the performance of children’s homes. The study adopted a descriptive research design with a census of 32 children’s homes in Nairobi area. Data was then collected through a pre-tested research questionnaire. Thirty one out of thirty two of the targeted population returned the completely filled questionnaire. The percentage of the response was at a rate of ninety seven percent (97%). The data was then received and analyzed by use of the R and SPSS computer statistical packages with descriptive, graphic and inferential statistics computed to test the data. The findings of this study confirmed that there is a direct positive correlation between having a mission statement and the performance of a children’s home. The study concluded that the children’s homes with well written mission statements performed better in terms of meeting the needs of the children. The findings of the study also confirmed that having a SWOT Analysis in an organization, positively impacted its performance. The members of the organization were clearly aware of their strengths and opportunities and took advantage of them for more positive organizational results. The study also found that the different children’s homes were aware of their weaknesses and were working on altering them. They were also aware of the threats they were facing and had set plans that could cushion them against these external factors. The findings of the study also concluded that there was a direct correlation between the leadership of the organization and the impact on its performance. The employees whose leaders engaged them and inspired them during the strategic planning process were more stimulated and more productive in the organization. The study concluded that these strategic design features, when implemented by non-profit organizations in an official and methodical process, improved the performance of the home significantly. The conclusion was that there is a direct correlation between strategic planning and positive performance. It also concluded that engaging the different levels of staff in the planning of the strategies, goals and objectives, had an affirmative association in improvement of vii organizational performance. In line with the findings, the study recommends that the management and board members of children’s homes adopt the writing of clear mission statements as it directly influences the performance of the organization. In the same breadth, for the organizations that already had SWOT analysis, it is recommended that the persons doing the analysis engage the employees so that they are all clear on the meaning of the data and how it directly affects their working environment both internally and externally. Finally, the leadership of the institutions are recommended to be more engaged in the encouragement and inspiring of the employees and staff members, as the employees tend to be more productive when they have a leader who promotes creativity and innovation. To further the research, it is recommended that this study be replicated in other areas of the country, as the study only focused in Nairobi area. In addition, the employee engagement can be broadened to each level of management and similarly the moderation effect to the different stages of the strategic planning process. en_US
dc.language.iso en en_US
dc.publisher United States International University - Africa en_US
dc.subject Mission Statement en_US
dc.subject SWOT Analysis en_US
dc.subject Leadership en_US
dc.subject Tools en_US
dc.subject Effective Performance en_US
dc.subject Children’s Homes In Nairobi en_US
dc.title Significance of Mission Statement, SWOT Analysis and Leadership as Tools for Effective Performance In The Case Of Children’s Homes In Nairobi en_US
dc.type Thesis en_US


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