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Browsing Chandaria School of Business by Subject "Internationalization of Small and Medium-Sized Enterprises"

Browsing Chandaria School of Business by Subject "Internationalization of Small and Medium-Sized Enterprises"

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  • Kariuki, Esther (United States International University - Africa, 2016)
    This study aimed to assess internationalization of SME’s. The research study was guided by the following questions: What are the motivating factors leading to internationalization? What are the market entry strategies used ...

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